How A/B tests can improve your e-mail campaign and boost open rates.
Welcome to K12 Prospects
A place to learn about marketing and selling to schools.
Find out exactly who can buy your product and who can influence a decision in schools.
5 common email mistakes when contacting school and district administrators.
Understanding the schedule of the building principal is helpful when selling to schools.
In order for a school to purchase a product it needs to go through the customer journey.
Do’s and Don’ts when you send email to K-12 educators and administrators.
How subject line length affects the open rate when emailing school administrators.
The most optimal time during the day to send emails to school administrators.
How pre-header increased open rate by 45% by simply adding it to the campaign.
About 68% of administrators preferred to open emails using their mobile device.
Important strategy when trying to sell to schools and districts is a great content strategy.
Optimization of your k-12 education data as a method to increase engagement rate.